Virgin Mobile Canada is a bold presence in the mobile communications landscape. Utilizing over 130 kiosks nationwide, Figure3 conceptualized a high-impact visual destination to introduce a brand refresh, and reignite the conversation around their most powerful differentiator: their exclusive member benefits.
By identifying the weaknesses in prior kiosks, Figure3 cultivated a more streamlined and successful customer journey. The innovative design work maximized every square inch of the kiosks to closely resemble the programming model of a Virgin storefront. A translucent ombre glass feature window holds an interactive digital screen with floating showcases bringing the Virgin Mobile “VIP” membership benefits to life.
Through these custom curated displays, and integrated digital messaging, the compelling final product offers a complete and functional retail experience within a compact footprint.
- Virgin Mobile Canada
- Brand Activation + Retail Kiosk
- 150 sq ft Nation-wide Rollout